Website Redesign Best Practices

Apr 28, 2023

Redesigning your website is something that almost every business should consider from time to time. However, in order for this to be an effective use of your time and resources, you’ll want to think about the top website redesign practices. When you follow the guidelines we share below or work with our team at Buzz Panda, you can be sure that you’ll set yourself up for success in the future. Keep reading as we discover some of the best practices for website redesign to upgrade your website this year. 

Review Your Current Website

The first thing we recommend that you do when it comes to working with a Knutsford website design company is to assess the state of your current website. The good news about redesigning your website is that you don’t have to start from scratch again. Instead, you can review your current site and the work to improve it to make it more relevant to your current needs. Website design in Knutsford offers you the chance to add features that your customers have always wanted and improve frustrations that you’ve experienced in the past. It typically takes less time to redesign a website than design one from scratch, so this may mean that you can have your new site up and running in a shorter time than you imagined possible. 

Set a Goal for Your Redesign Project

When redesigning a website, make sure you have a goal in mind for this work. We always recommend doing this when you start working on a new site, but it’s important for upgrading a site too. Our web redesign practices encourage you to really think about why you are making changes to your site, so that we can keep this goal in mind at all times. Your goal could be as simple as to make your site more accessible, or you may want to promote a new product. There are hundreds of reasons why companies look to upgrade their website, and the more clear you are about your goals, the more likely you will be to achieve them in the future. 

Create a Realistic Timeline

If you are opting to upgrade your website in time for a new product or service launch, be very realistic about how much time this work could take. Many people think that website upgrades can be done in just a matter of hours or days, but it really depends on how many changes need to be made. Make sure you aren’t too ambitious with this job, especially during the busier times of the year. At the start of the year, we notice a lot of companies want to improve their website, as they are looking to achieve their business goals for the year. We encourage you to reach out to our team well in advance of needing to make changes, so that we can book you in and work with your deadlines. 

Improve Accessibility and Inclusivity

Accessibility and inclusivity are two things we put at the top of our lists when it comes to improving any website. You want to make sure your site can be browsed by everyone who visits it. By making your site more accessible, you’ll improve your company’s reputation and ensure that more people purchase from your business in the future. Every element of your website should be tailored to make it more inclusive and accessible, and our team is very experienced at working to improve sites in this manner. Make this a top priority when upgrading your website, and you’ll soon find you notice the rewards for your customers and business from doing this. 

Contact Us Pages

One of the most important pages on your website after your home page is your contact us page. This will be linked to throughout your website, and it offers your customers a way to get in touch with your team to learn more about what you have to offer. There’s literally no point in having a website without contact information, as otherwise you can never convert visitors to paying customers. Make sure this page always stays up to date, with correct content information and working links to your social media sites. Don’t try to put an overwhelming amount of information on your website contact us page, as this might backfire and stop people from finding your phone number or street address. Take the less is more approach when updating this site and have someone in your team check the page regularly to avoid errors. 

Website Testing

The final stage of any website upgrade and redesign is to test your website. Our team of professionals can ensure that every link and page of your site loads correctly, so that there are no bugs when you launch your website to the public. While you might think it’s worth rushing your website upgrade, you should never skip over taking the time to test your website. We know exactly how to test any type of site to make sure your users have the best experience possible. Use different devices to see how the pages will load on a mobile phone or tablet, as mobile-friendly sites are critical for SEO today. The more testing and feedback you can receive before your launch, the easier it will be to attract new customers to your business. 

These are just some of the best practices when it comes to redesigning a website. Our team will be here to support you with this task at any time, ensuring that we create a fully functioning site that works towards your business goals. There are many reasons why you might opt to upgrade your site, but we’ll be here at any time to help you incorporate the necessary information and features into any website. Are you ready to take your website to the next level this year? If so, get in touch with our team today, who will be excited to share their years of experience to help improve your website.

Read the next article: Benefits of Hiring A Professional Web Designer