Full Sparkle

Project Overview

A start-up domestic cleaning company approached us with the goal of building a client list and showcasing their services. They wanted to feature before and after photos to demonstrate the level of detail and care they put into their work. In response, we created a website design that effectively communicated the services offered and highlighted the quality of the cleaning work.

Full Sparkle wanted a clean and modern website with easy navigation that would convert visitors and encourage them to fill out the contact form. They already had a color scheme from their logo, which we incorporated into the design. We also supported them in choosing a business name that had an easy-to-type URL, social media properties, and accurately described their business. Overall, our goal was to help Full Sparkle create a cohesive and effective brand presence online.

Features of the project

To showcase the before and after photos, we created a dedicated section on the homepage where users could easily browse through a selection of images and compare the before and after shots. We also included a services page to outline the different cleaning options available and a contact form for potential clients to request a quote or ask any questions.

Additionally, we incorporated a Facebook feed into the website so that users could see all the latest news, projects and photos from the company in real-time. Our goal was to create a user-friendly and engaging website that effectively communicated the high quality services offered and encouraged website visitors to contact the client.

To further promote the company, we incorporated SEO strategies into the website design to increase visibility and reach a wider audience. This included optimising the website’s content and structure to be more search engine friendly, as well as creating social media accounts to share updates and engage with customers.

Results

The website was successfully launched and has since been generating a steady stream of leads for the cleaning company. The before and after photos have proven to be particularly effective in showcasing the quality of their work and encouraging potential clients to reach out.

Overall, the new website has been a valuable asset for the company in establishing their brand and building a client list.

To incorporate SEO into the website, we conducted keyword research to identify the terms and phrases that potential customers might use when searching for a domestic cleaning service. We then optimised the website’s content and meta data to include these keywords in a natural and relevant way.

We also made sure to optimise the website’s structure and navigation to be user-friendly and easy for search engines to crawl. This included creating clear and concise headings and subheadings, using descriptive and relevant file names for images, and ensuring that all important pages were linked to from the main menu.

Within a few weeks of launch, the website began ranking on the first page of search results for a number of relevant keywords, and it has continued to climb in the rankings over time. As a result, the website receives a high volume of organic traffic and frequently receives contact form enquiries from potential clients in the local area.

fullsparkle.co.uk
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Buzz Panda built us a professional website. Cathy was there for us every step of the way. Nothing was too much trouble for her. We are very pleased with the end product. Would highly recommend!

Stacey Greenhalgh

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