First and foremost, millennials aren't some strange creatures sent to confuse us or have us running for the hills whenever they approach us for information. Millennials want exactly what everyone else wants; it's just the channels for delivering this have changed. ...
Ah, the internet. The great World Wide Web, whose importance cannot and should not be underestimated. People of all ages are now online—shopping, researching, contacting and communicating with businesses through online platforms more than ever before. Those...
Local SEO in 2020 is a powerful tool and a must-have strategy for small businesses going forward. With four out of five consumers searching for local information, if your business isn't fully optimised online, then it's likely you're missing out on up to 80% of the...
Keyword research is probably, if not, and we're going to say it, the most significant element and focus of any digital strategy. There's a lot to keyword searches. Apart from finding keywords, you then have to identify the right keywords for your business and use...
SEO is something that everyone wants to focus on. However, we understand and know that not everyone has the time to dedicate to SEO because let's face it, there are many, and we mean tons of ways you can optimise your SEO. Of course, not every business needs every...
The first question you might ask yourself in response to this is, "Do I really need to?". It's a fair question. However, with more and more customers online (especially now), getting your business and what you offer in front of their eyes, precisely when they're...
But are you getting a fair share of the jobs? Trades professionals have seen a constant stream of work since COVID19 saw the nation cooped up inside their homes for a considerable period of time. A length of time that provided people with options. The option to fix...
Lockdown. One word that conjures up a range of different thoughts, emotions, and images in everyone’s minds. For the majority of people who spent lockdown, well, in lockdown, it provided an ideal opportunity to tackle those DIY jobs that had been put off or forgotten...
Getting people to your website is the first part of a long digital strategy process and the first real part of the digital equation. However, getting people to engage with your website and move through your sales funnel and convert, well, that's quite another. At...
For any successful online and digital campaign, you need to get your SEO right. Which means, for many, you need to get your Google Ads right. This further leads to knowing exactly what people are searching for and using this information to your advantage. But...
Fact: Female entrepreneurs and businesswomen are founding more businesses than ever before, and they’re doing it at twice the rate as men! This information comes from research carried out by the Global Entrepreneurship Monitor, which also suggests that there will be...
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